Alexa and Google Assistant may have started with voice-and-audio-only experiences on smart speakers, but have moved quickly into video and television. Amazon Echo Show and Spot pioneered voice-activated smart displays and Google is following suit. This is extending to smart TVs, media streaming devices and smartphones. Is your video and TV content accessible by voice?
XAPP is the first multi-assistant voice app platform. That means you don't need to maintain a different app for Alexa and Google Assistant. Our Voice Cast for Video solution lets you publish today to Alexa and will offer early access to Google Assistant video publishing.
You can rely on an aggregator and let them control the viewer experience or have a direct connection with your audience with your own voice app for video. XAPP enables you to easily launch your own Alexa skill and soon Google Assistant Actions optimized for video.
Amazon and Google offer very limited metrics. XAPP provides additional audience insights and can aggregate metrics across video properties to provide a roll-up view of voice-activated users and optimize voice UX. New features are launching throughout the year.