The rise of voice assistants is creating a new way for consumers to access and interact with content. XAPP has helped media companies launch over 1,000 Alexa skills and Google Assistant Actions that provide instant access to live and recorded programming as well as immersive voice-interactive experiences.
"Smart speakers are an important channel to reach radio listeners and we are already seeing strong uptake for our Alexa skills such as Westwood One Sports and Cumulus radio stations. Our team expects to see a lot more growth of smart speaker listening and XAPP is clearly playing an important role for the entire industry.”
- Suzanne Grimes, EVP Cumulus Media / President Westwood One
Launch an Alexa skill and Google Action so your audience can just ask for your content.