Of the more than 1,000 voice apps launched for brands and media companies by XAPPmedia, over 900 are Amazon Alexa skills. This experience is an order of magnitude larger than even the most prolific Alexa skill developers. The breadth and depth of experience has taught us a few things about what makes a good Alexa skill and what doesn’t.
Amazon’s Alexa is being adopted by car makers ranging from Ford and Toyota to BMW. Ford says 20 million cars will have Alexa access in 2018 and that is a good start. Those announcements show a trend, but new testing by Amazon may accelerate Alexa availability by introducing an Echo Dot model for cars.
XAPPmedia today announced that over 450 voice apps are now running on the XAPP One Voice AI platform for brands and media companies engaging with consumers on Amazon Alexa, Google Assistant and Microsoft Cortana. The full lifecycle managed service for voice interactive consumer engagement helps companies from development through launch and ongoing maintenance and support.
“The key word, at least for radio, is potential,” states an article published today on Inside Radio about the opportunities the Amazon Echo, and other smart speakers can provide to radio broadcasters. In the article, Inside Radio highlights how a growing number of stations are creating custom Alexa skills to bring radio back into the home.
We fully expect more companies will eventually be acknowledged by all the three voice assistant leaders. However, today XAPP stands alone as a voice assistant developer recognized by Amazon, Google and Microsoft. Those relationships will only extend our ability to stay ahead of the market and bring that advantage to our customers.
The XAPP team has worked with several brands and media companies this year to develop custom Alexa skills to give them a presence on the Amazon Echo. Today, we have published a new report highlighting 10 Best Practices for Putting Radio on Amazon Echo.
In recent interviews, I have said many times that Amazon Echo is bringing radio back into the home. Over 10 million homes have introduced Amazon Echo and Google Home into their kitchens and living rooms. Another 20 million are expected to add these devices in 2017. Gartner estimates that 75% of U.S. households will have a smart speaker by 2020 according to Inside Radio.
XAPP is getting a lot of attention for developing Federated Media’s B100 Alexa skill for the Amazon Echo. You can imagine that the strong and favorable reception has led many radio broadcasters to reach out to learn more.