MediaPost: 90% of Commuters Listen to Radio, XAPP and Edison Data Cited

Yesterday’s MediaPost article discussed the listening habits of car commuters citing data from XAPPmedia’s Internet Radio Ad Load Report and Edison Research. The article specifically compares the channel switching behavior of AM/FM radio listeners to Internet radio listeners during a commercial break. To read more, click here or the image below.

mediapost-article-xapp-internet-radio-ad-load-report

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