May 24, 2017

XAPPmedia the Only Voice Company with Official Recognition from Amazon, Google and Microsoft

We fully expect more companies will eventually be acknowledged by all the three voice assistant leaders. However, today XAPP stands alone as a voice assistant developer recognized by Amazon, Google and Microsoft. Those relationships will only extend our ability to stay ahead of the market and bring that advantage to our customers.
May 11, 2017

XAPP Introduces Amazon Echo Ad Monetization for Radio

XAPPmedia pioneered voice interactive ad monetization for radio on mobile and is now working with VoiceLabs to bring that same value to radio stations with Alexa skills. Radio stations can offer their listeners an ad-free experience or they can take advantage of XAPP Ads on Alexa and develop a new source of revenue.
May 4, 2017

NAB Insights on Amazon Echo. Claim Your Station Name Now.

I was joined by Jeff Gibb of Amazon and James Derby from Federated Media for a roundtable discussion on Voice Interactive Radio at the NAB show last week. The most common question was about how to get Alexa, the voice assistant on Amazon Echo, to recognize a station name.
April 20, 2017

New Report: 10 Best Practices for Putting Radio on Amazon Echo

The XAPP team has worked with several brands and media companies this year to develop custom Alexa skills to give them a presence on the Amazon Echo. Today, we have published a new report highlighting 10 Best Practices for Putting Radio on Amazon Echo.
April 17, 2017

Inside Radio Q&A with XAPPmedia CEO Pat Higbie

Inside Radio recently interviewed CEO Pat Higbie to discuss the impact that voice integrations and smart speakers will have for broadcast radio. His assessment? It's all good news for radio broadcasters.
April 13, 2017

Amazon Echo is Bringing Back the Preset Radio Buttons. Will Your Station Be There?

In recent interviews, I have said many times that Amazon Echo is bringing radio back into the home. Over 10 million homes have introduced Amazon Echo and Google Home into their kitchens and living rooms. Another 20 million are expected to add these devices in 2017. Gartner estimates that 75% of U.S. households will have a smart speaker by 2020 according to Inside Radio.
April 12, 2017
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Digiday Article ‘Voice Picks Up Steam’ Features XAPPmedia CEO Pat Higbie

In a recent Digiday article, Max Willens discusses how voice will have a bigger impact on media in the next few years than other emerging technologies like artificial intelligence and virtual reality. Why? Because “voice works.”
April 6, 2017

NAB Podcast Interviews XAPP CEO Pat Higbie on the Future of Interactive Voice Radio

XAPPmedia CEO Pat Higbie was honored to be a guest on the National Association of Broadcasters (NAB) Podcast earlier this week. Higbie joined host Josh Miely to demo the new Amazon Alexa skill that XAPP developed for Federated Media’s B100 radio station in Indiana. Miely calls it a “game changing technological opportunity” for radio broadcasters.
April 4, 2017

Google Names XAPP Top Agency for Google Home Actions

Last week Progressive Insurance announced its launch of the first insurance action on Google Home built by XAPPmedia. In addition to the Progressive announcement, last week Google also named XAPPmedia as a recommended partner for brands looking to get on Google Home. XAPPmedia is proud to be one of just six agencies to earn this distinction from Google and to be one of only five companies recognized by both the Amazon Echo and Google Home teams.