The biggest technology story of 2017 was clearly the rapid rise in smart speaker adoption and proliferation of voice assistant access into everyday appliances. XAPP quickly recognized the importance of this shift in consumer technology adoption for media organizations and brands. In 2016, we began optimizing our interactive voice platform, One Voice AI, to enable companies to quickly establish a presence on Amazon Alexa, Google Assistant and Microsoft Cortana individually and simultaneously.
XAPP announced Voice Radio™ just last Wednesday as a fast and affordable way for radio stations to get their live stream on Amazon Alexa. Within a couple of hours we had our first customer go through the process. The Christian radio station 88.3 The Journey became the first to use Voice Radio after our public release and four days later was live on Alexa.
WASHINGTON, July 27, 2017 – XAPPmedia, the leader in interactive voice engagement, today announced it was selected by The E.W. Scripps Company (NYSE: SSP) to bring the company’s 34 radio stations in 13 states to Amazon Alexa-supported devices.
We fully expect more companies will eventually be acknowledged by all the three voice assistant leaders. However, today XAPP stands alone as a voice assistant developer recognized by Amazon, Google and Microsoft. Those relationships will only extend our ability to stay ahead of the market and bring that advantage to our customers.
Last week, Voicebot covered the launch of Federated Media’s B100 Amazon Alexa skill developed by XAPPmedia. The article discusses how the skill is different from others currently offered by radio stations because it is offers more than just a live simulcast or Flash Briefing.
B100 is the first radio station to launch an Amazon Alexa Skill that includes live stream, on-demand and podcast content. It also uses Amazon’s AudioPlayer interface and the content Scan Feature developed by XAPPmedia to deliver an interactive voice experience for listeners.